I was 18 the summer of Watergate. By coincidence, I was in D.C. during the WATERGATE hearings. I stood in line for 2 days to get into the actual hearings. A rather small room I might add. For those born …READ MORE
In this podcast, Leslie discusses the importance of visual communication. Think about what image you want to convey. It is also important to identify your “honest mirrors” – those that will provide honest feedback.
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The Goodyear Headquarters moved to its new headquarters, leaving its original home empty and soon abandoned. It was open to the public as every stick of gum is readied for the auction tomorrow. Especially interesting was the famed executive row, …READ MORE
Leslie discusses the power of great copy. In the 21st century, great copy is about writing for results and ending with a call for action.
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Nothing. Nothing of substance. The former governor used tax payer money to visit a girlfriend in another country, left the state without anyone knowing, debated a cardboard cut-out, had support from his own party pulled, and still won. So what …READ MORE
A year ago most of us had never heard of Erica Lafferty. Safe to say no one outside of her circle of family and friends in Newtown, Connecticut had heard of her. Even six months ago we had never heard …READ MORE
Leslie shares seven tips to make your presentation memorable. The goal you are working towards is to be memorable, from head to toe. Tips include open with a wow, begin at the end, connect the dots for your audience, be …READ MORE
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Leslie shares her views on the different presentation styles of both Mitt Romney and Barack Obama.
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Leslie challenges the listener to look at all avenues of communication as a marketing initiative. This includes things such as podcasts, webinars or teleseminars.
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I don’t know if I am more impressed with Jason Collins that he went to Stanford, roomed with a Kennedy, or came out as the first gay professional athlete. I can’t imagine anyone who can read his letter to the …READ MORE
